This campaign was designed for a youth, contemporary fashion and lifestyle pop up event being held in the city. Not only did the designs need to be quirky but also eye-catching and vibrant to reflect the ethos of the event. The creative language of the campaign was kept fresh and inviting, much like the theme of the pop-up itselt. The team had a great time coming up with colour palettes and design combinations for the creative deliverables.
Deliverables Hoarding design, newspaper ads, invitation card with envelop & social media creatives